People from all walks of life have long used forms of cryotherapy—such as applying ice—to assist injuries and soothe muscles. In fact, it’s not uncommon for endurance athletes to spend several minutes in an ice bath post-exercise to speed recovery and ward off soreness. While those methods worked well enough, a new approach to cold […]
Cryotherapy is one of the hottest, most rapidly growing industries in the health and wellness sector. It’s expected to hit the five-billion-dollar mark by 2025.[*] Cryotherapy’s popularity is fueled by its reputation as a non-invasive service that effectively addresses concerns like sports injuries, pain management, and aging. Not to mention, the process is quick, only […]
Cryotherapy has taken the wellness world by storm, and you’re sure to see mention of it as you scroll through social media, flip through magazines, or visit your favorite wellness blogs. With the recent buzz, you may think that cryotherapy is a modern-day trend, however, it’s actually been around for ages. How long, you ask? […]